These are the sources and citations used to research BUNMI RED BULL CASE STUDY. This bibliography was generated on Cite This For Me on

  • Website

    How Red Bull Creates Brand Buzz


    In-text: (Harvard Business Review, 2018)

    Your Bibliography: Harvard Business Review. (2018). How Red Bull Creates Brand Buzz. [online] Available at: [Accessed 3 Jan. 2018].

  • Book

    Kotler, P., Armstrong, G., Harris, L. C. and Piercy, N.

    Principles of marketing

    2017 - Pearson - Harlow

    In-text: (Kotler et al., 2017)

    Your Bibliography: Kotler, P., Armstrong, G., Harris, L. and Piercy, N. (2017). Principles of marketing. Harlow: Pearson.

  • Book

    Peter, J. P. and Donnelly, J. H.

    Marketing management

    2013 - McGraw-Hill Higher Education - New York

    In-text: (Peter and Donnelly, 2013)

    Your Bibliography: Peter, J. and Donnelly, J. (2013). Marketing management. New York: McGraw-Hill Higher Education.

  • Book

    Swenson, R. D.

    Brand journalism


    In-text: (Swenson, 2012)

    Your Bibliography: Swenson, R. (2012). Brand journalism.

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