These are the sources and citations used to research Individual Essay SMTI. This bibliography was generated on Cite This For Me on
In-text: (Baer, 2022)
Your Bibliography: Baer, D., 2022. Netflix is the new LaCroix — and they tell the same cautionary tale about business strategy. [online] Business Insider Nederland. Available at: <https://www.businessinsider.nl/innovation-strategy-netflix-lacroix-and-first-mover-advantage-risk-2019-7?international=true&r=US> [Accessed 30 May 2022].
In-text: (Feng, Jiang, Li and Feng, 2020)
Your Bibliography: Feng, H., Jiang, Z., Li, M. and Feng, N., 2020. First- or Second-Mover Advantage? The Case of IT-Enabled Platform Markets. MIS Quarterly, [online] 44(3), pp.1107-1141. Available at: <https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3381690>.
In-text: (Li and Zhao, 2019)
Your Bibliography: Li, H. and Zhao, N., 2019. Better Earlier than Longer: First-Mover Advantage in Social Commerce Product Information Competition. Sustainability, [online] 11(17), p.4630. Available at: <https://www.mdpi.com/2071-1050/11/17/4630>.
In-text: (Robertson, 2021)
Your Bibliography: Robertson, J., 2021. Pioneering success. Strategic Direction, [online] 37(11), pp.26-28. Available at: <https://www.emerald.com/insight/content/doi/10.1108/SD-10-2021-0115/full/html>.
In-text: (Zhang and Song, 2020)
Your Bibliography: Zhang, H. and Song, M., 2020. Do First-Movers in Marketing Sustainable Products Enjoy Sustainable Advantages? A Seven-Country Comparative Study. Sustainability, [online] 12(2), p.450. Available at: <https://www.mdpi.com/2071-1050/12/2/450>.
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