These are the sources and citations used to research Literature Review. This bibliography was generated on Cite This For Me on

  • Journal

    Aghaei, S., Nematbakhsh, A. and Khosravi Farsani, H.

    Evolution of the World Wide Web : From Web 1.0 to Web 4.0

    2012 - International journal of Web & Semantic Technology

    In-text: (Aghaei, Nematbakhsh and Khosravi Farsani, 2012)

    Your Bibliography: Aghaei, S., Nematbakhsh, A. and Khosravi Farsani, H., 2012. Evolution of the World Wide Web : From Web 1.0 to Web 4.0. International journal of Web & Semantic Technology, 3(1), pp.1-10.

  • Website

    Armano, D.

    Social Engagement Spectrum

    2009

    In-text: (Armano, 2009)

    Your Bibliography: Armano, D., 2009. Social Engagement Spectrum. [online] Logic+Emotion. Available at: <https://darmano.typepad.com/logic_emotion/2009/05/social-engagement-spectrum.html> [Accessed 1 November 2021].

  • Journal

    Bolton, R. N., Parasuraman, A., Hoefnagels, A., Migchels, N., Kabadayi, S., Gruber, T., Komarova Loureiro, Y. and Solnet, D.

    Understanding Generation Y and their use of social media: a review and research agenda

    2013 - Journal of Service Management

    In-text: (Bolton et al., 2013)

    Your Bibliography: Bolton, R., Parasuraman, A., Hoefnagels, A., Migchels, N., Kabadayi, S., Gruber, T., Komarova Loureiro, Y. and Solnet, D., 2013. Understanding Generation Y and their use of social media: a review and research agenda. Journal of Service Management, 24(3), pp.245-267.

  • Website

    Cooper, P. G.

    Generation Z

    2020 - Salem Press Encyclopedia

    In-text: (Cooper, 2020)

    Your Bibliography: Cooper, P., 2020. Generation Z. [online] Eds.s.ebscohost.com. Available at: <https://eds.s.ebscohost.com/eds/detail/detail?vid=3&sid=2f34950b-f6ba-4f0c-b850-8fce7116bcc4%40redis&bdata=JkF1dGhUeXBlPXNzbyxjcGlkJmN1c3RpZD1uczAwMDc5OCZzaXRlPWVkcy1saXZl#AN=100039079&db=ers> [Accessed 23 November 2021].

  • Journal

    De Veirman, M., Cauberghe, V. and Hudders, L.

    Marketing through Instagram influencers: the impact of number of followers and product divergence on brand attitude

    2017 - International Journal of Advertising

    In-text: (De Veirman, Cauberghe and Hudders, 2017)

    Your Bibliography: De Veirman, M., Cauberghe, V. and Hudders, L., 2017. Marketing through Instagram influencers: the impact of number of followers and product divergence on brand attitude. International Journal of Advertising, 36(5), pp.798-828.

  • Website

    Dizon, M.

    What is an influencer? | Millie F. Dizon

    2015

    In-text: (Dizon, 2015)

    Your Bibliography: Dizon, M., 2015. What is an influencer? | Millie F. Dizon. [online] BusinessMirror. Available at: <https://businessmirror.com.ph/2015/07/26/what-is-an-influencer/> [Accessed 2 November 2021].

  • Website

    Elliott, N.

    Instagram Is The King Of Social Engagement

    2014

    In-text: (Elliott, 2014)

    Your Bibliography: Elliott, N., 2014. Instagram Is The King Of Social Engagement. [online] Forrester. Available at: <https://www.forrester.com/blogs/14-04-29-instagram_is_the_king_of_social_engagement/> [Accessed 1 November 2021].

  • Journal

    Freberg, K., Graham, K., McGaughey, K. and Freberg, L. A.

    Who are the social media influencers? A study of public perceptions of personality

    2011 - Public Relations Review

    In-text: (Freberg, Graham, McGaughey and Freberg, 2011)

    Your Bibliography: Freberg, K., Graham, K., McGaughey, K. and Freberg, L., 2011. Who are the social media influencers? A study of public perceptions of personality. Public Relations Review, 37(1), pp.90-92.

  • Journal

    Goyal, R.

    A study on purchase intentions of consumers towards selected luxury fashion products with special reference to Pune Region

    2014 - D. Y. Patil University, School of Management

    In-text: (Goyal, 2014)

    Your Bibliography: Goyal, R., 2014. A study on purchase intentions of consumers towards selected luxury fashion products with special reference to Pune Region. D. Y. Patil University, School of Management,.

  • Book

    Heggde, G. and Shainesh, G.

    Social Media Marketing

    2018 - Springer Singapore :Imprint: Palgrave Macmillan - Singapore

    In-text: (Heggde and Shainesh, 2018)

    Your Bibliography: Heggde, G. and Shainesh, G., 2018. Social Media Marketing. Singapore: Springer Singapore :Imprint: Palgrave Macmillan.

  • Journal

    Jin, S. V., Muqaddam, A. and Ryu, E.

    Instafamous and social media influencer marketing

    2019 - Marketing Intelligence & Planning

    In-text: (Jin, Muqaddam and Ryu, 2019)

    Your Bibliography: Jin, S., Muqaddam, A. and Ryu, E., 2019. Instafamous and social media influencer marketing. Marketing Intelligence & Planning, 37(5), pp.567-579.

  • Website

    Kemp, S.

    Digital in 2018: World’s internet users pass the 4 billion mark - We Are Social UK

    2018

    In-text: (Kemp, 2018)

    Your Bibliography: Kemp, S., 2018. Digital in 2018: World’s internet users pass the 4 billion mark - We Are Social UK. [online] We Are Social UK. Available at: <https://wearesocial.com/uk/blog/2018/01/global-digital-report-2018/> [Accessed 1 November 2021].

  • Journal

    Kim, A. J. and Ko, E.

    Do social media marketing activities enhance customer equity? An empirical study of luxury fashion brand

    2012 - Journal of Business Research

    In-text: (Kim and Ko, 2012)

    Your Bibliography: Kim, A. and Ko, E., 2012. Do social media marketing activities enhance customer equity? An empirical study of luxury fashion brand. Journal of Business Research, 65(10), pp.1480-1486.

  • Website

    Anon

    2021

    In-text: (2021)

    Your Bibliography: Klear.com. 2021. [online] Available at: <https://klear.com/TheStateofInfluencerMarketingKlear.pdf> [Accessed 2 November 2021].

  • Journal

    Kohli, C., Suri, R. and Kapoor, A.

    Will social media kill branding?

    2015 - Business Horizons

    In-text: (Kohli, Suri and Kapoor, 2015)

    Your Bibliography: Kohli, C., Suri, R. and Kapoor, A., 2015. Will social media kill branding?. Business Horizons, 58(1), pp.35-44.

  • Book

    Kotler, P. and Keller, K. L.

    Marketing management

    2012 - Pearson Education - New Jersey

    In-text: (Kotler and Keller, 2012)

    Your Bibliography: Kotler, P. and Keller, K., 2012. Marketing management. 14th ed. New Jersey: Pearson Education.

  • Website

    What is Digital Marketing? - Marketo

    In-text: (What is Digital Marketing? - Marketo, n.d.)

    Your Bibliography: Marketo.com. n.d. What is Digital Marketing? - Marketo. [online] Available at: <https://www.marketo.com/digital-marketing/> [Accessed 24 November 2021].

  • Book

    Posner, H.

    Marketing Fashion

    2011 - Laurence King

    In-text: (Posner, 2011)

    Your Bibliography: Posner, H., 2011. Marketing Fashion. Laurence King.

  • Website

    Purtill, J.

    Instagram is turning 10: Here's how it's changed over a decade

    2021

    In-text: (Purtill, 2021)

    Your Bibliography: Purtill, J., 2021. Instagram is turning 10: Here's how it's changed over a decade. [online] triple j. Available at: <https://www.abc.net.au/triplej/programs/hack/a-brief-history-of-the-first-10-years-of-instagram/12731664> [Accessed 1 November 2021].

  • Journal

    Sudha, M and Sheena, K., D.

    Impact of influencers in consumer decision process: the fashion industry

    2017 - SCMS Journal of Indian Management

    In-text: (Sudha, M and Sheena, K., 2017)

    Your Bibliography: Sudha, M and Sheena, K., D., 2017. Impact of influencers in consumer decision process: the fashion industry. SCMS Journal of Indian Management, [online] 14(3), pp.14-28. Available at: <https://www.scms.edu.in/uploads/journal/articles/article_12.pdf> [Accessed 2 November 2021].

  • Book

    Tuten, T. L.

    Social Media Marketing

    2021 - SAGE Publications Ltd - London

    In-text: (Tuten, 2021)

    Your Bibliography: Tuten, T., 2021. Social Media Marketing. 4th ed. London: SAGE Publications Ltd.

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